People always have their pens and paper ready when Scott Wintrip shares his thoughts and ideas. The most provocative of these gems are part of a growing archive called Wintripisms. Many people refer to this list when they need a solution to a problem, desire a motivating thought, or are looking for inspiration for their business or personal life.
WINTRIPISMS ON SALES AND SELLING
- Those who pay the least demand the most.
- Get customers to talk themselves into buying as they always believe themselves. They only sometimes believe you.
- Let the better closer close the deal. That’s always the customer and never the salesperson.
- Curiosity killed the cat but cured the salesperson.
- When choosing customers, pick the best so you can leave the rest.
- Give salespeople enough rope and they will either hang themselves or use it to pull in customers.
- Salespeople have talked a good game for decades about talking less and listening more.
- Just say no isn’t just for drugs. It’s also for low margin business, slow paying customers, and unresponsive and uncooperative people.
- If “Just Do It” is such a great slogan for Nike, then Just Go Sell is an even better one for salespeople.
- Selling is a conspiracy. Buyers believe you’re conspiring against them to make a sale or conspiring with them to meet their needs.
- If your lips are moving you’re not selling. If their lips are moving then you are both hearing how to close the deal.
- You may love your strategies and methodologies, but your clients care about results. So sell what you do, not how you do it.
- Innovate, evolve, or expire. Innovate your value to customers. Evolve core business practices. If you don’t, your market share will expire.
- Never count your deals before they hatch. Instead, focus on keeping your sales funnel flowing and full at all times.
- Value is not what you do or even how you do it. It’s what you achieve for the customer that differentiates you from other providers.
- No matter what a customer promises, when you lower your price they’ll never pay more for the same services. Once you go down, you can’t go back up.
- No is not a permanent condition. It actually stands for “next opportunity.” There is a next opportunity, right now, waiting to say yes.
- Kill the dog and corral the pony when you sell. Dog and pony shows are for animal lovers, not for truly compelling sales interactions.
ON LEADERSHIP
- As a business owner or leader you get to choose what you do, as long as you don’t choose to do everything yourself.
- You can’t short change change.
- What your employees want is not always what they need.
- Good leaders make the hard decisions. Great leaders ensure those decisions become outcomes.
- We often hear about the power of positive thinking. The power of positive words from leaders also has deep impact. Share some today.
- Avoid implementing permanent solutions to temporary problems. It’s a great way to avoid regrets later.
- You can’t motivate others. You can only create opportunities for people to choose passion and hunger. Motivation is an inside job.
- Where there’s a will there’s a way. Your job, as a leader, is to pave the way.
- If leadership is a calling, who’s the caller? Your team, since they’re calling on you to champion, cheer, and challenge them to excel.
- It’s not when you make a mistake, it’s what you do about it that shows your true character, commitment, and capabilities.
- When is the last time you thanked employees for their time, efforts, and contributions to your company? Pay is great; praise is even better.
- Just because you can do something doesn’t mean you’re the one to do it. Delegating more helps you while creating job security for others.
- Pointing out an opportunity for improvement is a demonstration of faith in someone as long as it is done with kindness and compassion.
- Great leaders are never “fixers.” Instead, they facilitate solutions, empowering other people to take responsibility to get the job done.
- Carrot or stick? Both! Beat ‘em with the carrot. Engage employees to push beyond their perceived limits in return for huge rewards.
ON PERSONAL AND PROFESSIONAL IMPROVEMENT
- Recurring problems teach you what you do not want to learn.
- K.I.S.S. – Keep it short and simple. There’s nothing stupid about that.
- You get to choose your limits versus having to know your limits.
- Human moments, also know as mistakes, are some of the best opportunities to build and deepen relationships.
- There are three types of people – doers, talkers, and dreamers. If you’re a talker or dreamer, time to start doing.
- Want something different? Do something different. What what you’ve got? Do what you’re doing. It’s that simple.
- Talk is cheap. Plans are cheaper. Actions, when backed up with a solid plan and limited talking, are priceless.
- Overwhelm is a solvable problem if you simply focus on getting the important things done instead of getting everything done.
- Just because things have always been done a certain way does not mean that it’s the right way.
- No matter what, keep pedaling. That mountain that seems insurmountable has a downhill slope on the other side.
- Got too much on your plate? Eliminate, delegate, automate, or integrate one or more of your responsibilities.
- It’s common to wear different hats in your job. The problem is that people often leave some of those hats on way too long.
- If you want something different, do something different. You must then keep doing what’s different if you expect it to stick.
- Seven days make one weak, especially if your work and personal life are out of balance during those seven days that make up the week.
- Instead of not sweating the small stuff, just don’t sweat period. When things are not going well remember “this too shall pass.”
- Things happen for a reason. Your job is to discover the reason then apply that to all applicable areas of your life.
- The only thing to fear is not feeling your fear. Your emotions are a barometer of how you’re experiencing the world around you.
- You’re only stuck if you keep yourself stuck.
- Desire is wanting something; commitment is doing it. Desire without commitment disappoints the most important person in your life – you.
- Is taking care of yourself on your job description? If not, how’s that working for you?
- We learn nothing by repeating things we already know. Growth only happens when we get outside our comfort zone and try new things.
- Balance is more about how we live our lives and less what’s in them. Self-care grows our capacity to live and work at our highest potential.
ON COMMUNICATION
- Say little, ask alot.
- It’s not what you say and it’s not what you do. It’s all about what you say and you do.
- The less you say the more attention people will pay.
- Quickest way to someone’s heart is not their stomach. It’s their mouth talking & your ears listening.
- Conflict in communication can be minimized if you share what you saw, heard, or experienced. Giving your perspective can’t be debated.
- Cherish conflicts and disagreements. These are perfect opportunities to show your problem resolution skills and build deeper relationships.
- Say what you mean, just don’t say it mean. What a wonderful way to give honest feedback, informed advice, and be direct with communication.
- Great care must be taken in how much, how loud, and how fast we talk. Too much of any of these can feel like being attacked by word missiles.


